If you're new to running digital advertising campaigns with Centipede Digital, you may be surprised to see charges from Google on your credit card or bank statement. Don't panic – this is a normal part of the advertising process. In this article, we'll explain why you may see these charges and why it's important to contact us before reporting any suspicious activity.
Why You May See Charges from Google on Your Statement
When you run an advertising campaign with Centipede Digital, you'll likely run ads on Google platforms such as Google Search, YouTube, or the Google Display Network. As such, you'll need to pay for those ads through Google Ads.
Unlike many agencies, Centipede Digital does not charge a commission on ad spend. This means that you'll be paying the advertiser directly (in this case, Google) for the cost of the ads you're running.
This is why you may see charges from Google on your credit card or bank statement. These charges represent the cost of your ads being served on Google's platforms, and they're billed directly to you by Google.
Why You Should Contact Centipede Digital Before Reporting Suspicious Activity
Suppose you see charges from Google on your statement and are unsure what they're for. In that case, it's important to contact Centipede Digital before reporting any suspicious activity to your bank or credit card company. This is because the charges may be related to your advertising campaign, and reporting them as fraudulent activity could cause issues with your account being suspended or even closed.
By contacting Centipede Digital first, we can help you understand the charges and why they appear on your statement. We can also help you address any concerns you may have and make sure that everything is in order with your campaign.
Seeing charges from Google on your credit card or bank statement when you start a new advertising campaign with Centipede Digital is normal. It represents the cost of your ads being served on Google's platforms, and you'll be billed directly by Google. If you're unsure about any charges, it's essential to contact Centipede Digital first before reporting any suspicious activity to your bank or credit card company. We're here to help you understand the charges and ensure that everything is in order with your campaign.